Kids TV, new deal with Entertainment Rights

Kids TV continues to work with Classic Media, we have formed a very strong relationship together, looking at licensing in other countries.  This guarantees Kids TV exclusive rights to use popular children’s characters such as Finlay the Fire Engine in their unique entertainment pods up until 2011.

“We are very pleased to have signed this deal with Classic Media” said Jonathan Smith Director and Co-Founder of Kids TV “ Their characters are so well loved, they have proved a big hit for us so far. I look forward to working with them for many years to come”.

Postman Pat launches Kids TV

After successfully launching the initial pod at Milton Keynes Shopping Centre, aided by Postman Pat, the second generation pod landed for its launch at the Finchley Road O2 centre. The launch party went extremely well with children queing to get in the pod.  As a consequence of this we we featured in a prominent editorial article in the Shopping Centre magazine.

The ribbon was cut by Trinity, the ‘official’ voice of Kids TV.

Kids TV advertising campaign breaks

Kids TV today launched a national advertising campaign to promote their unique new entertainment pod concept.  On July 19th, full-page advertising appeared in the “Shopping Centre” magazine under the headline ‘A plug for £20,000 of free income’.  The advertising promotes the ease with which retailers can create additional revenue with Kids TV.

“Kids TV is such a simple concept for retailers” says Jonathan Smith, Director and Co-Founder of Kids TV .  “Because we take care of everything, all retailers have to do is plug it in”

A 50/50 revenue split gives retailers the chance to earn £20,000 per year from each machine they place.  “The more they place, the more they make” says Jonathan Smith. “Response to the advertising has been phenomenal and we have had to treble production to cope with the demand”.

The advertising, which was devised by Storm Creative, is set to run for the next year and introduce new innovations over the coming months.